Customer research for B2B SaaS founders

Find the problems
worth solving.

Turn public conversations into evidence for your next product decision. Know what to investigate before you build.

Free to start · One market. One research report.

Less guessing. A better next question.
Real research. A clearer next move.
Research deskInteractive example
THE QUESTION

What should we build
for small n8n teams?

Automation operations n8n
Inspect the full inputs & output
Sources attached. Assumptions visible.

Real output from manually reviewed notes. Presentation condensed.

Start where the
conversation happens.

r/ RedditY Hacker NewsP Product Hunt Competitor feeds

FROM CURIOSITY TO CLARITY

A little research.
A more informed next move.

Bring a question. Follow the sources.
Leave with something worth testing.

01

Pick your question

Focus on the buyer and workflow you need to understand.

02

Follow the evidence

Save relevant sources. Separate observations from assumptions.

03

Choose your next test

Turn your research into a brief, then an interview or experiment.

Public interest is a starting point. Customer behavior tests the idea.Explore the real report

ROOM TO FOLLOW YOUR CURIOSITY

Start small.
Go deeper when you need to.

Compare all plan limits

Free

$0/ month

Your first question, explored.

Start free
  • 1 saved topic
  • 1 research report / month
  • 10 saved signals

FounderSignals Pro

For a regular research habit

$19/ month

Keep your market in focus.

Choose Pro
  • 5 saved topics
  • 10 research reports / month
  • Unlimited saved signals

Founder Stack

$29/ month

More markets. A wider view.

Choose Founder Stack
  • 20 saved topics
  • Unlimited research reports / month
  • ReplyRadar Pro included
How generation limits work

One generation at a time per account, at least one minute apart, with up to ten attempts per hour. Failed runs do not use your monthly allowance.

A FEW GOOD QUESTIONS

Before you
follow a signal.

Who is FounderSignals for?

B2B SaaS founders and small teams researching a specific customer problem or market before deciding what to build, change, or test.

What can I do for free?

Track one topic and one competitor, review seven days of signal history, save up to ten signals, and generate one research report per month.

Does a public complaint validate my startup idea?

No. A complaint is a starting observation. Check whether it recurs among independent customers, investigate existing solutions, and test behavior and willingness to pay directly.

How often do sources update?

The scheduled collection runs daily. Availability and freshness vary by source and market. Competitor monitoring reads available blog and changelog feeds; it does not guarantee detection of every pricing or homepage edit.

What does Content Lab add?

Content Lab turns saved evidence into research briefs and drafts. Start with a research decision, then reuse relevant findings for positioning, a landing-page outline, or content. Review the source evidence before using generated claims.

YOUR NEXT MOVE STARTS WITH A QUESTION

What will you investigate?

Start researching
b.Built by an independent founder. Meet Bronson